Lindberg Nutrition

Client Description

Based in Torrance, CA, Lindberg Nutrition was founded by Gladys Lindberg in 1949. The Company began as a small vitamin store that turned into one of the leading destinations for health and fitness supplements in the Los Angeles and Orange County. Lindberg Nutrition offers their customers a variety of products including healthy foods, vitamins, and protein supplements.

The Winning Solution

Genoa Partners ran a confidential, streamlined, and focused auction process that explored several sale and buyer possibilities. In 6 months, we were able to find our client a buyer that had the industry qualifications, financial and operational wherewithal, and ability to close in a timely manner to compete for and ultimately win the businesses from other buyers.

Buyer Description

Piping Rock Health Products is a Ronkonkoma, NY based manufacturer of health and wellness products designed to make a positive impact on the consumers’ health. The company was formed by the original founders of Nature’s Bounty and offers vitamins, minerals, dietary and herbal supplements, organic products, and healthy snacks.